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You are Browsing the August 2008 Archive:
Brad Hill has worked in the online field since 1992, and was a recognized authority on search engines long before two now-famous Stanford graduate students started tinkering with what would eventually become Google.
His popular books, among them Google For Dummies, Yahoo! For Dummies, and Internet Searching For Dummies, share a knack for taking what are [...]
Let’s look at commercial searches and informational searches; do you see the two becoming distinct categories?
No. A central theme behind classical information retrieval theories is that users are driven by an information need. More granular search log analyses over the past years have attempted to categorize queries as “transactional” (commercial), “informational,” and “navigational.” The immediate [...]
No topic has received as much coverage recently as that of “local search” - the ability to find search results that are targeted to a users geographical preference. Google, Yahoo! and Ask Jeeves are all making impressive advancements with local search, but there is another company that is vying for the local search crown.
InfoSpace [...]
